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about

My name is Jobelle and I like to call myself a full-stack design learner. In 2004, my path to a design career started from a deep interest in DIY culture (creating zines, designing posters for school clubs and bands.) In 2006, I obtained my bachelor in Interdisciplinary Studies, with focus on Communication and Psychology. Shortly after graduation, I decided to try designing for a living and took my chances by applying to a magazine publication in Manila. Within five years in the publishing industry, I have learned from the best editors-in-chief and creative directors while consequently art directed and designed a number of magazines, most notable include Garage Magazine (Philippines) and Cosmopolitan (Singapore).

In 2010, I participated in an artist residency at Cittadellarte-Fondazione Pistoletto in Biella, Italy. Some of my collaborations in public intervention and video art produced during the residency have been exhibited in Spain and Italy.

By 2011, I have read too many articles declaring "print is dead",  paving my way to Ho Chi Minh City to work for a Swiss-owned iPad application studio as a new media art director. (During this time, UI/UX is a fairly new concept and companies did not know what to label their design employees.) 

After learning (and applying my knowledge) about UI design, I moved to work as a full-stack designer at Misfit Wearables and did some freelance UI/UX work and art direction for Leo Burnett Vietnam. Currently, I work for a software company based out of Seattle as a product designer. My quest to learn is still on-going.

Download my CV here.